Francois Nars is the man behind the brand.
Born in France, Francois attended the Carita Makeup School in
Paris. Exposed to the fashion world early on the vogue streets
of France, in 1984 he moved to New York City to start is own
“one-man industry” in unique makeup artistry.
Francois embodied a revolutionary approach to
makeup, which quickly led to his success. With high profile
celebrities on his client lists, he quickly became frustrated
with the current makeup assortment at the time. Therefore, he
released his own collection of lipstick in 1994 and the NARS
cosmetics brand was officially born.
A man with a natural artistic flair, Francois
produced his own advertising campaign in 1996 to help expand the
NARS brand. With amazing camera skills, his career naturally
expanded into the art of photography. Even today, he continues
to perform all the advertising photographs for the NARS
organization.
NARS the Brand
Currently the company provides a full line of
both makeup and skin care products. Their mission is structured
around breaking all beauty boundaries, with a strong desire to
always be on the cutting edge of makeup design. Their goal is to
help women find new ways to express their beauty. The cosmetic
line is complete with a full spectrum of both classic and
fashion-forward products.
Packaging
Along with their mission for makeup ingenuity,
NARS also strives to create an original presentation. With
packaging created by the renowned designer Fabien Baron, they
provide their customers with a distinctive tactile sensation.
The various casings for their makeup and skincare products
present a classically modern aesthetic combined with a supple
and velvety texture.
Product Sampler
The Multiple
The signature product of the NARS brand is
simply named The Multiple. One of the first of its kind, it
displays the type of revolutionary makeup products the company
advertises. Essentially a three in one stick foundation, The
Multiple is a cream to powder, all inclusive, skin formula. It
is a product designed to create a luscious glow for eyes,
cheeks, lips and body.
Orgasm Blush
What does it say about a cosmetic company that
creates a blush to mimic the glow of an orgasm? The answer will
be left up to you, but this is one of the company’s most highly
rated products by both consumers and professionals. Designed in
a shimmering peachy pink hue, it is perfect for a variety of
complexions. Like most of NARS products, the color is quite deep
– so, for a more gentle shade, it is best applied lightly.
Rated R Duo Eye Shadow
A double shadow set with two different, but
complimentary, colors. Designed to be worn together, these
colors allow for some coordinating flair in your eye makeup
assortment. They can be applied dry or wet for a cake eyeliner
affect.
Turkish Delight Lip Gloss
Mmmm… yum! Who could pass up this tasty lip
gloss? An ultra sexy gloss to match your bronzed summer skin -
use alone or on top of your lipstick.
